Aw geez. This is just unbelievable. Frank Luntz, the master speech manipulator, lays it out. Here it is, in black and white:
(if you click on the image it's easier to read)
War is peace. Freedom is slavery. Ignorance is strength.
He could have saved himself the ink and paper, and just written one word: "Lie".
Orwell was a piker when compared with Frank Luntz.
Read the whole thing here.